By Christina Couch
Kiss the days of relying
solely on your framed degree
goodbye. To survive in today's
competitive job market, it's
best to arm yourself with an
arsenal of in- and out-of-class
credentials. Especially when it
comes to the realm of online
learning - where many employers
are still getting used to the
idea that cyberschooling is just
as intensely academic as
traditional study - it's how you
perform that will make your
degree really matter.
These four ways to beef up your
marketability will help make
your cyber degree stand out
against the competition.
Get a Job
While it may sound strange,
you might have to get a job in
order to get a job. Having
previous work experience such as
an internship or co-op under
your belt shows employers that
you bring relevant job skills to
the table, along with a formal
education. Candidates who have
already worked in the field can
offer an employer up-to-date
training and a list of
professional references that an
applicant fresh out of school,
albeit a brick-and-mortar school
or an online one, simply cannot.
When Wesley Brown decided to
change careers at age 45, it was
the combination of his online
degree from Northern Arizona
University, the two field
internships he completed as part
of his curriculum, and work
experience from previous jobs
that landed him his current
position as facilities
coordinator for his local Parks
and Recreation department.
"In the classroom, you're
dealing with high-level textbook
material," Wesley states. "That
gives you a good foundation of
knowledge, which is helpful, but
the internship gave me
experience with the day to day.
I learned how a parks and
recreation department actually
works. You can't learn that from
just reading, writing, and
taking tests."
Older interns like Wesley are
becoming more and more
universal. Nontraditional career
changers, some well into their
60s, are breaking into new
fields by landing valuable
interning slots alongside
fresh-faced 20-somethings. Mark
Oldman, president of the online
career information center
Vault.com, estimates a 10
percent growth over the last
decade in the number of
employers who hire older
interns.
Give Back
If a formal internship isn't
possible, taking a volunteer
position could prove just as
valuable.
"It's experience outside of your
degree that makes a difference,"
says Meredith Daws, associate
director of recruiting for the
University of Chicago.
"Volunteer experiences make you
a well-rounded applicant and
give you another set of skills
to draw on in an interview."
According to Daws, the average
employer will look at your major
a total of 10 to 15 seconds.
Those that make it past the
initial weed-out stage are the
ones that provide concrete
examples of how the applicant
successfully improved his/her
workplace or community.
"If you raised $5,000 for your
church or civic organization,
let your employer know how you
did it," Daws states. "Those
kinds of things show an employer
that you can take on
responsibility and get results."
Both internships and volunteer
positions will provide you with
job skills, leadership
experience, and networking
contacts; however, volunteer
positions are typically easier
to find, easier to land, and
more flexible than a formally
arranged internship.
To add a work placement
experience to your degree
endeavor, ask your program
coordinator for tips on finding
relevant opportunities in your
area and inquire about getting
work credit. Should your school
not offer a work placement
option, find one on your own.
Vault.com provides an extensive
list of internship sites;
Idealist.org will help you track
down volunteer jobs close to
home.
Give More
Your major isn't the only
way to document your
accomplishments for future
bosses. Let a portfolio speak
for you as well.
"Employers like to see evidence
of a student's work," states Dr.
Charles H. Hammersley, associate
professor in the online parks
and recreation management
program at Northern Arizona
University. "Students complete
carefully selected key projects
throughout their academic
careers that demonstrate a broad
range of skills and knowledge."
The goal, he explains, is for
potential employers to see a
student's ability to communicate
orally and in writing, to
complete a management project,
to work with computers, etc.
"Those skills and abilities are
specific to the parks and
recreation profession," he adds.
Showing potential employers a
sample of the projects you've
executed, activities you've
organized, and coursework you've
completed will give them a
better sense of who you are and
what you can do. If you haven't
developed a relevant body of
work yet, try adding an
independent studies course to
your degree program. A
self-directed course will give
you the time to plan and create
a project that will highlight
your educational
accomplishments.
Get in Touch
According to the University
of Massachusetts' online Career
Growth and Learning Center,
networking is still the most
effective path to a new career.
An estimated 60 percent of all
employees found their job
through friends, family, and
acquaintances. Taking courses in
an online setting shouldn't
limit your ability to network
with classmates, professors, and
career development
professionals. To truly get the
most out of your collegiate
experience, make connections
with those around you.
"[Students] have access to this
incredible network of peers,
faculty, advisors, and tutors
that basically help them with
career choices," states Randi
Reich, director of Strayer
University Online. "[Our
students] talk to one another;
they're learning about what each
person does and what they like
and dislike about it. Most of
our students are taking
advantage of their informal
dialogue to help them move ahead
in their careers and make
transitions."
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